Camilla Bergman: Is the veggie crisis really a branding problem?
Another vegan brand bites the dust. But maybe it's not just about the taste – maybe veganism has a brand problem, writes Impact Loop's Camilla Bergman.
"People don't want these products, people love dairy."
That's what Sorosh Tavakoli says about his vegan cheese in an interview with Impact Loop on Thursday morning, while announcing that he is shutting down his company Stockeld Dreamery. Those are harsh words.