Coffee soars to new highs – alt-brews gain ground with investors: 'We're always looking for alternatives'

Rosemari Herrero, investment manager at Pinc. Photo: press.
17 Apr 2025
06:00
Climate change is making coffee cultivation increasingly difficult – and prices are soaring. However, this opens a new market, where substitutes made from peas and date pits could end up filling future coffee cups.

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