H&M puts €5m behind drive to cut pollution in textile production

H&M Foundation, the philanthropic arm of the Persson family – who founded H&M and remain its majority owners – is donating €5m to Future Forward Factories. The 2025–2030 initiative, led by Fashion for Good, aims to tackle the textile sector’s dirtiest tier‑2 processes.

The programme will create seven public blueprints, each for a different region, showing how big factories could produce textiles with very low carbon emissions. They’ll test these blueprints in example factories and use digital tools to make the process work efficiently.