How to get family offices to back your impact fund – tips from a German dynasty
6 apr. 2026
17:18
The Goldbeck family's impact vehicle has backed 19 funds and plans up to five more deals this year.
We asked its fund investor Kelley Luyken exactly what the firm is looking for in an impact VC.
Get the lowdown on:
→ How to get in front of family office capital, even without a warm intro
→ What Aurum Impact looks for in a fund manager – and what quietly kills a deal
→ The rising movement of patient capital for impact
We asked its fund investor Kelley Luyken exactly what the firm is looking for in an impact VC.
Get the lowdown on:
→ How to get in front of family office capital, even without a warm intro
→ What Aurum Impact looks for in a fund manager – and what quietly kills a deal
→ The rising movement of patient capital for impact
When Kelley Luyken joined Aurum Impact two years ago, the firm had only just launched. Now it has built a portfolio of 19 funds and is one of the most active family office LPs in European impact investing.
Aurum is the dedicated impact arm of the Goldbeck family – one of Germany's largest construction and real estate groups. The vehicle operates differently from a traditional fund. There are no external LPs, no fixed fund size, and no quarterly fundraising pressure.