German family investment arm is bullish on hybrid meat: 'Tastes like the original, but cheaper to manufacture'
22 apr. 2026
14:29
Jonas Ide, senior investment manager at Oetker Collection, argues the foodtech sector's hype cycle has cleared the field for a more pragmatic wave of products – and hybrid meat is one of them.
Hybrid meat products are among the most promising near-term opportunities in alternative protein, according to Jonas Ide, senior investment manager at Oetker Collection.
Speaking at HackSummit in Lausanne on Wednesday, Ide said blended products – combining conventional meat with alternative protein at around 20–30% substitution – offer a more viable commercial path than full substitutes. The investor pointed to the Netherlands and Switzerland as markets where they a...