Impact investors push back on AI's '996' hustle culture: 'It’s much more about purpose and leadership”
10 juni 2025
09:42
A new wave of AI-driven hustle culture is gaining traction – but not everyone is impressed. Now, a number of impact investors push back against the "996 model".
The '996 model' – working from 9 a.m. to 9 p.m., six days a week – has become a hot topic in European tech circles during the latest week.
In a viral Linkedin post, Martin Mignot, partner at U.S.-based Index Ventures, declared that the 996 schedule is now the startup norm. "This feels like a once-in-a-generation (or once-in-humanity) moment," he wrote. "The size of the opportunity and the pace of change means any minute not working on ...