In pictures: Entrepreneur unveils designs for €240m ‘world wonder’ for climate action
4 mars 2026
11:19
A Dutch entrepreneur has revealed the designs for an ambitious project to build a €240m “world wonder” to spark climate action. Here’s how it might look.
Don Ritzen, co-founder of the startup accelerator Rockstart, has spent years building companies and ecosystems that scale. Now he’s working on something potentially even more ambitious with his new startup Shift.
Shift recently secured a site in Rotterdam, the Netherlands to build a €240m “world wonder” designed to inspire action on climate change. Once that’s complete, Shift plans to construct similar landmarks in locations across the world.