Win for Dutch e-bike market – spicy “two become one” merger

SURE Mobility founder Patrick De Wit and SmartWheelz founder Audrey Winters. Photo: LinkedIn/Impact Loop
4 Feb 2025
14:38
SURE Mobility founder Patrick De Wit and SmartWheelz founder Audrey Winters. Photo: LinkedIn/Impact Loop
Two Dutch e-vehicle companies have merged to create a major new e-mobility firm in Europe’s most famous cycling nation. SURE Mobility and Smart Wheelz used ‘90s Spice Girls lyrics and imagery to announce their “two become one” union.

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